The Trax at 4th is a new retail development located in the heart of Flagstaff, AZ. The site is situated between both Route 66 and Interstate 40. I-40 is a major transportation route through Arizona, connecting more eastern states such as New Mexico with California, specifically the Los Angeles Metro Area. The City of Flagstaff has a population of 79,947 (2016 ESRI) people, and the overall trade area has a population of over 250,000 people. Northern Arizona University is located in the city and has an enrollment of ±21,107 (Fall 2015) students at the Flagstaff Campus.