
Jeff Tolrud is a Vice President with Lee & Associates Tampa Bay providing tenant, building representation and investment services to clients in the Tampa Bay area. With a unique background spanning both top-tier brokerages and ownership/development firms, Jeff brings strategic insight to every transaction—whether representing landlords, coordinating occupier expansions, or repositioning distressed assets for institutional owners like MetLife, Aetna, and Hartford. Known for initiating development projects through pre-leasing strategies and guiding Fortune 500 companies through complex expansion plans, Jeff integrates market intelligence, portfolio strategy, and transaction execution to deliver long-term value. At Lee & Associates, he focuses on delivering customized leasing and sales solutions that align with evolving market dynamics while remaining conflict-free across tenant and landlord representation. He is unrivaled in his qualifications to provide strategic, turn-key expertise in the areas of Brokerage and Asset Services. Jeff's experience has resulted in an extremely comprehensive grasp of the entire real estate transaction process, which translates into a direct benefit to his clients. During his more than 40-year career in commercial real estate in the Tampa marketplace, he has completed over 10.4 million square feet in transactions with a value over $725,000,000. He has held various positions in marketing and management capacities in real estate. Jeff has acquired a detailed understanding of sales and acquisitions of investment property, real estate development including build-to-suits, along with securing fee income business for third party management contracts, and complete marketing plans for office, industrial and retail projects. Jeff's owner representation experience has ranged from institutional pension fund and insurance company investments to private equity and joint venture relationships.