Erol Devli
As the President of Sasha Handbags, Erol Devli directs one of the largest handbag companies in the United States. Erol Devli founded the firm more than three decades ago with the mission of becoming a leading provider of high-quality handbags. Sasha Handbags features popular designers like Beverly Hills Polo Club and Baby Phat in addition to proprietary brands such as Sasha, DiViaggio, Stephanie Nicole, Sasha Footwear, Cee Klein, and CEM. The company employs nearly 100 people in USA, and approximately 3,000 people in China participating in the production of the goods. Sasha sells to department and shoe stores, as well as specialty retailers. In addition to its headquarters in New York, Sasha Handbags has opened international branches in Guangzhou, China; Istanbul; Hong Kong; and Montreal. Erol Devli states that the company “prides itself on trend analysis, attention to detail, design development and a variety of product that is second to none.” The firm’s market leadership has been augmented by its addition of its Chinese offices, which employ dedicated people responsible for product development and purchasing, as well as sourcing, operations management, and quality control. In addition to Sasha Handbags, Erol Devli is also the founder of Devli Group, a real estate investment, development and management company based in NYC.
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