- Both Latrobe and White Rock Roads have recently completed major road widening projects with a new Highway 50/White Rock Road Interchange
- A new freeway interchange at White Rock Road / Silva Valley Parkway and US 50 has increased access to the site
- The town of El Dorado Hills Average Household Income of over $198,049 per year is the highest in Northern California outside of the Bay Area
- El Dorado Hills home values are among the highest in Northern California with home values averaging over $735,154 and many homes topping $2 million
- Several thousand new homes are under construction or planned in the South Folsom area and immediately surrounding the site. These projects include names such as Blackstone, Marble Valley, Carson Creek and Valley View.
- Local population within the 5-mile radius (79,158) is expected to increase at one of the fastest paces in the Sacramento MSA over the next 5 years.
- The site is located within the immediate area of major employment centers such as Blue Shield of California (±800 employees) and El Dorado Business Park (±2,100 employees) to provide an ever-increasing balance of daytime and evening retail strength and diversity.