This offering represents a unique opportunity to develop an upscale hotel in one of North Carolina’s most underserved hospitality markets. Zoning allows for a hotel building up to four stories (potentially five per approved plan discussions) – a rare allowance in Bermuda Run. Market studies indicate an unmet demand of approximately 355 hotel rooms per night, driven by Truist Sports Park, WinMock Event Center, and Rise Indoor Sports Complex, which attract national tournaments and corporate events. This site’s premium visibility, entitlements, and hospitality demand drivers position it as one of the region’s most compelling investment opportunities for hotel developers seeking immediate impact and long-term growth.