This 76.4± acre site represents a premier development opportunity in the heart of the high-growth North Bartow market. Boasting over 3,000 feet of frontage on the influential US Highway 98 (Bartow Road), the property serves as a high-visibility gateway between Lakeland and Bartow. While currently unzoned, the site’s Future Land Use designations—comprising of Commercial, High-Density Residential, and Low-Density Residential—offer a versatile canvas for a master-planned, mixed-use project in one of Polk County’s most strategic corridors. The property is anchored by institutions like Bartow Ford and BayCare Bartow Regional Medical Center, with future stability secured by national retailers and Lakeland Regional Health’s 100-acre development across US 98. With over 880 residential units recently developed immediately to the south, this site is perfectly positioned to capture the area's surging demand for retail, medical office space, and housing. Land investment opportunities of this size and caliber are unique and rarely hit the open market.