Kelly Morton
Kelly Morton plays a key role for the company and is active in property management, leasing, brokerage and operations management. She directs the leasing and marketing of the St. Johns Villas, a 42,000 square foot water front shopping center in historic Avondale. She is responsible for marketing the property as well as all lease negotiations. During her first year of leasing, in a recessed economy, Kelly leased approximately 3,000 SF increasing occupancy by 6%. A few of her key challenges included leasing the property while upgrading the shopping center’s tenant mix. Kelly represents the Owner in all lease negotiations and is responsible for assisting property owners in negotiating lease terms . She also manages tenant relations as well as lease administration. As the director of leasing, Kelly tracks the current market and submarket trends so as to maximize leasing opportunities for the owner in terms of market rents and terms. Prior to her work in brokerage and leasing, Kelly was instrumental in the lease up of The Heritage at Deerwood apartment community. The Heritage at Deerwood is one of the true “AAA” apartment communities in Jacksonville with condominium sized units and high end finishes. This community achieves some of the highest rents in the market. Kelly is also the Executive Assistant to the President of Horizon Realty Management and provides critical support to human resources including, personnel, project scheduling, employee relations and public relations. She is often the person the company turns to when urgent and time sensitive projects arise. Kelly is a member of Northeast Florida Association of Realtors (NEFAR). She graduated from the University of North Florida with a Bachelors degree in Business Administration with an emphasis on Marketing. She currently holds a Florida Real Estate Sales Associate license.
- SpecialtiesInvestment Sales Broker, Tenant Rep
- MarketsJacksonville (Florida)
- Property TypesIndustrial, Land, Office, Retail, Multifamily
- Company WebsiteVisit Site