Seven Points and Gun Barrel City are sister cities separated by Cedar Creek Lake and connected across the lake by SH 334 (Cedar Creek Parkway) and the newly completed $42MM bridge expansion. Near proximity to Dallas and the natural amenity of the lake have created the conditions for an emerging resort area of some significance within an hour of Dallas. Currently, legacy retail is clustered in Gun Barrel City along 334 and just across the lake bridge from the site. Continued population growth and inefficient land use in Gun Barrel City have created a natural path of progress to the west, across the bridge and directly to the subject property. The current lack of a coherent retail district and conspicuous population growth are creating a demand for fresh commercial/retail/restaurant/hospitality opportunities similar to the proposed $19MM “Pier 334” currently under development by YNS Development of Dallas. The property is priced significantly below top market rate to incentivize a quick sale and catalyze development on the West Shore to serve emerging demand funneled along the lake bridge and directly to the property. By any measure, the property is the most accessible and most prominent development opportunity along the TX 334 corridor. The long term future of Cedar Creek Lake will begin on the West Shore. The West Shore begins on the subject property.