“High-visibility 86-key Super 8 in Bakersfield, strategically located off Highway 99. Minimal PIP, strong brand recognition, and stable blue-collar demand base. Ideal for investors seeking immediate cash flow with upside potential in a proven market.” Strong Brand Recognition – Super 8 is a well-known Wyndham brand with built-in loyalty program traffic (Wyndham Rewards), which attracts both leisure and budget business travelers. Prime Bakersfield Location – Real Road is a visible, accessible corridor. Close proximity to Highway 99, the city’s main north-south artery. Convenient to downtown, oil & gas corporate offices, logistics hubs, and local attractions (mechanical contractors, trucking firms, and energy sector workers frequently book budget hotels). Room Count Advantage (86 Keys) – Above-average key count for economy hotels in the area, giving buyers immediate scale and better operational efficiencies. Minimal PIP Required – Huge selling point. Investors won’t be burdened with heavy upfront renovations. This makes financing and immediate cash flow much easier. Revenue Stability & Market Fit – Bakersfield is a blue-collar market with consistent demand from energy, agriculture, logistics, and highway traffic. Economy brands like Super 8 thrive here, especially with long-term and extended-stay guests. Potential Upside – Opportunity to improve ADR (average daily rate) with light cosmetic updates and revenue management. Potential to capture more digital bookings through optimized online presence. Option to explore conversion to a higher-tier Wyndham flag in the future (adds value). Low Operating Costs – Economy hotels typically run with lean staffing and lower overhead compared to midscale/upscale brands, boosting cash flow potential. Proven Franchise Support – Wyndham offers strong marketing, reservations, and OTA leverage.