The Country Inn & Suites by Radisson in Sparta, Wisconsin is a 61-key midscale hotel located at 737 Avon Road with strong visibility and access from Interstate 90. The property benefits from a diverse and consistent demand base driven by Fort McCoy military activity, Sparta’s nationally recognized bicycling tourism, regional contractors and manufacturers, and year-round event, wedding, and leisure travel. Limited hotel supply in the immediate market supports stable occupancy and pricing.
The hotel has received significant capital investment, including a major renovation in 2023-2024 with updated guestrooms, mattresses, corridor improvements, window treatments, and RFID locks, along with recent back-of-house upgrades in 2025. With only minimal remaining brand PIP related to the pool area, the asset is well positioned for continued operations.
Currently operated remotely, the property offers a clear value-add opportunity for a hands-on owner or experienced investor to improve operational efficiency and revenue performance.
With strong location fundamentals, diversified demand drivers, and limited competition, the Country Inn & Suites – Sparta presents a stable investment with attractive upside potential.
Price: Call for Offers