Umiya is a national, family-led Japanese restaurant chain, serving up an all-you-can-eat dining experience that caters to every palate. Founded in Texas, Umiya now spans over 20 locations, bringing high-quality Japanese cuisine-including sushi, hotpot and more-to cities across the U.S. Pharr is a city in Hidalgo County, Texas, United States. This vibrant border city combines a rich history and strong sense of community with a focus on growth and innovation. Over time, Pharr has transitioned from its agricultural roots to a modern hub of industrial growth, trade, and technological advancements. Connected to Mexico, via the Pharr-Reynosa International Bridge, the city serves as a key gateway for international trade and cultural exchange.