The property benefits from outstanding demographics, with average household incomes exceeding $100,000 within a five-mile radius and consistent population growth projected to continue. Daily traffic counts of 16,000 vehicles on NC Hwy-801 and 46,000 vehicles on I-40 ensure steady exposure and customer flow. Tenants enjoy a well-curated mix of restaurants and service-oriented retailers, creating a destination that attracts repeat visits and supports cross-shopping.