The property has an easily accessible location on East Main Street, one of Belleville’s most highly trafficked thoroughfares with visibility and access to 6,265 vehicles per day directly in front of the property. The site is located along State Route 655, a major north-south thoroughfare traversing southern Pennsylvania. The location also resides in a densely populated and growing affluent area. 39,615 people live within a ten-mile radius of the site, and the average household income is projected to increase by 11 percent in the next five years within a three-mile radius of the property. Visibility is increased by the 20-foot lighted pylon sign facing East Main Street. The property is located near several recreational areas and tourist attractions, including Rothrock State Forest, Bald Eagle State Forest, and Tuscarora State Forest. Pennsylvania State Forests attract 3.6 million annual visitors and generate an average of $400 million in local revenue. Traffic to the site is increased by its proximity to a strong mix of well-established local retailers. The property is within three miles of primary Belleville employers, including Trinity Packaging, MKB Company LLC, and Meeker Equipment Co., Inc. The site benefits from its centralized location between Pittsburgh, Philadelphia, and New York.