Whitmore Plaza is the leading neighborhood grocery-anchored shopping center in Ceres, CA, strategically positioned at the intersection of E. Whitmore Avenue and Mitchell Road, two of the area’s primary thoroughfares. The center attracts approximately 1.8 million visitors annually and serves as a key retail destination in one of Modesto’s fastest-growing suburbs. With an estimated trade area population of ±100,128 and over 171,000 residents within a 5-mile radius, Whitmore Plaza benefits from a strong customer base. Notably, 80% of its visitors travel up to 20 miles to shop at the center, highlighting its regional appeal. The site’s high-traffic location, with average daily counts of ±12,491 on E. Whitmore Avenue and ±13,969 on Mitchell Road, further enhances its accessibility and visibility for retailers. Located along Mitchell Road, the area’s primary retail corridor, this site offers excellent visibility and easy access to Highway 99, one of California’s major north-south highways. The surrounding retail landscape includes established national and local brands such as Walmart, Ace Hardware, Dollar General, Starbucks, McDonald’s, Burger King, and more, providing a robust commercial environment. The area is further bolstered by significant nearby developments, including the Ceres Gateway Center, a 13.66-acre mixed-use project with retail, hotels, restaurants, and office spaces; the planned Mitchell Ranch Center, a 300,000-square-foot shopping center anchored by a Walmart Supercenter; and Whitmore Ranch, a 100-acre residential housing development. Together, these projects highlight the region’s dynamic growth and its potential for business success.