Rooted in the rich industrial and cultural history of Manhattan’s iconic Chelsea neighborhood, the retail opportunities at 243 West 28th Street are set to reflect the Ruby’s commitment to health and well-being at every level. Located beneath thoughtfully designed residences and life-enhancing amenities, these optimally positioned retail spaces support a naturally elegant residential community and the thriving surrounding neighborhood. Developed by a women-led team with unmatched green-building credentials, Ruby is sustainable in vision, sophisticated in design, singular in experience. Ruby is inspired and influenced by Ruby Bailey. Ruby Bailey emigrated to New York City from Bermuda with her mother and sister. She was seven years old, but already knew she was destined to lead an artist’s life. And so began a lifetime of creativity and innovation. Like many Black artists of her time, she was not widely recognized for her lifetime achievements and contributions, yet was known throughout the community for her avant-garde style and influence. We are proud to celebrate and commemorate the artistic life and visionary work of this cultural legend. Ruby is MAG Partners’ first in a portfolio of residential buildings to be named after historical and influential women.