Southwest Crossing is located at the intersection of two five lane thoroughfares in College Station, Texas: Wellborn Road and Southwest Parkway. Wellborn Road is the main North-South access corridor to the Texas A&M University campus, which has a Fall 2024 enrollment of over 79,000 students. Southwest Crossing is located less than one mile from Texas A&M University, and is strategically located in the center of the most densely-populated student area in College Station. Within a one mile radius of the shopping center, there are over 12,000 student apartment bedrooms. The combination of high visibility, high traffic counts and the dense population makes Southwest Crossing a great location for retailers.