Welcome to 1251 Avenue of the Americas, an extraordinary building that is one of New York City’s only indoor and outdoor stores. This one-of-a-kind opportunity is prominently positioned for a highly visible retail space (which was formerly Chase at 20,414 square feet), with a center stage - the building's renowned plaza/fountain. The plaza and fountain area can be activated and programmed for product introductions, product demonstrations, promotions, and events. This enables interested lessees to acquire the new, retain the loyal, recapture the lost, and convert the casual on the grandest of scales, front and center, to the nation's most prominent Gen X, Gen Y, and Gen Z customer base.
This is a premier opportunity to find space catering to direct-to-consumer (DTC) superstore operations, an omnichannel sales monster, a social media megastar, a US brand showcase, and a product launching pad.
Set back over 100 feet from the Avenue of the Americas, the tower soars above its open, landscaped plaza. Its arcade level interconnects with the Rockefeller Center concourse and is just steps away from dozens of shops and major subway lines. It has a high window-to-floor area ratio, large efficient floor plates, entrances on 49th and 50th Streets, and a 725-car garage.